Ahaan Panday joins Kareena Kapoor Khan and Suhana Khan, further expanding the brand’s evolving ambassador family ...

Ahaan is the first male celebrity to be appointed as brand ambassador for any beauty platform. Tira has appointed Ahaan as ...

India’s beauty market has a new entrant. Launching with three strides in a single step, Reliance Retail Ltd. has given the Indian beauty market a completely new twist with the launch of beauty brand ...

Tira, the beauty vertical of Reliance Retail Limited, has introduced Concierge by Tira-- an exclusive service crafted to enhance the luxury beauty experience for its most esteemed customers. This ...

The Indian beauty and cosmetics industry has seen a remarkable transformation in recent years, with a surge in demand for a wide range of products and services. Among the key players in this thriving ...

Private labels have become a powerful vertical for retail giants looking to maximise profits and capture more users. From Future Group to Shoppers Stop and Aditya Birla Group to new-age companies such ...

Reliance Retail's Tira launched its 'YOU. MORE THAN ANYTHING.' campaign, positioning beauty as personal. In a pioneering move ...