Add Yahoo as a preferred source to see more of our stories on Google. Julie Luther, founder of Soft Touch ASMR Spa in Pasadena, gives the author an ASMR massage. I've never felt weird about paying ...

The pandemic has left many people isolated and craving physical intimacy. Touch-based ASMR videos are helping some touch-deprived people better deal with being alone. Fans of the genre say they find ...

Scratchy, raspy, feathery and tingly: more people than ever are paying for spa-like sensory experiences to induce ‘the ...

Kayla Faraji uses metal "golden nails" on Los Angeles Times features writer Deborah Vankin during an ASMR session at Kas Wellness. (Ariana Drehsler / For The Times) I’m getting a brain massage — and ...

Giulia Poerio does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

I've never felt weird about paying strangers to touch me. Massages, facials, martial arts — it's all just bodywork to me. That is, until I booked my first professional back scratch with Julie Luther, ...

I’m getting a brain massage — and it’s sublime. I’m lying on a heated massage bed, cocooned in a soft, weighted blanket, as Kayla Faraji caresses my cheeks with billowy, pink goose feathers. She ...