Fox Business

M&M's adds new purple candy character to represent 'acceptance and inclusivity'

M&M’s has a new "spokescandy" and she’s joining the brand’s iconic cast of characters. The new character – whose name is Purple – resembles a peanut M&M candy piece and she was designed to represent ...
People

M&M's Adds Their First New Character in Over a Decade — a Purple Female M&M

M&M's unveiled the new Purple character with a music video titled "I'm Just Gonna Be Me" M&M's is adding a new character to its cast of M&M candies for the first time in a decade. On Wednesday, Mars, ...
Crain's Chicago Business

M&M's debuts first new character in a decade—and it's purple

M&M’s this week unveiled its first new character in a decade with Purple—a female peanut M&M voiced by comedian and television show host Amber Ruffin. The debut comes about eight months after the Mars ...